Daily Archives: October 16, 2007

Brand Loyalty — Is It a Sin?

It would appear that any num­ber of Per­sonal Finance blog­gers con­sider brand loy­alty to be a mor­tal sin. At the risk of being black­listed for say­ing so, I don’t agree. First, let me make it per­fectly clear — I’m talk­ing about brand loy­alty not a Name-Brand fix­a­tion. To me, buy­ing a prod­uct just because it’s “the brand [...]
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Day 45

Costco Gas — $46.08 Filled up The Tank today on the way home from get­ting The Son to class. It took 17.527 gal­lons at $2.629/gal. My cur­rent odome­ter read­ing is 115,117. Daugh­ter Reim­burse­ment — $25.31 Last week The Daugh­ter bought some kind of powder/make-up at Ori­gins at the mall. She put it on her debit card. Today I [...]
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